Why successful businesses build Custom Software Over Off-the-Shelf?

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Custom software development is the method of building software which is specially developed for the user or a group of users within an organization. And the sphere of custom software development is getting robust every passing day. Custom software is personalized and developed to meet the specific requirements of a limited number of users. It is developed to guarantee that all your special choices and specifications are accommodated.


In today’s aggressive business age, everyone desires to move from being good to the best and a custom tool can help you do that with ease. Here’s how:


Optimize business processes: The majority of businesses address bespoke software developers to optimize in-house business processes. Be it a simple database for an MSME or a complex independent software solution for a large multinational organization, personalized or custom software have the capability that the app will resolve all problems of its customers.


Tailor-made: A generic off the shelf software is made for mass users. After the acquisition, you will find, most of the time the costly software only making half of the job and to do the remaining job, you have to go for another one. Your needs can be simple but in order to get software according to your requirements, you have to buy a full package which will definitely raise your budget. Custom CRM software, on the other hand, is made to fulfil your goal. It is exclusive to your needs, despite how significant or insignificant it is. You will be spending on exactly what you need.


Unique: Business doesn’t comply with similarities to be successful, you have to be unique and stand out from the crowd. If the business is using similar software, sooner or later, they will lose competitiveness and another business hawk will jump in and snatch the customers from both sides. A custom software made by Custom CRM Software Development company can offer you the uniqueness you need to guarantee business success.


Integration problem: Compatibility issues drain resource and productivity. Off the shelf, the software doesn’t play with other existing business applications which is a serious issue for business. A professional CRM software development company will ask you about your current software list and personalize the software so it works in harmony with the applications and integrates well with the existing ecosystem.


Security: Cybercrime is growing every single day and black hat hackers are continuously on the hunt to exploit programs. Did you know why Linux has the lowest number of viruses? It is because the users on these platforms are quite less than other platforms. Similar to this, a shady person will always want to destabilize a huge user base to do maximum damage. If you have your own piece of software you have a relatively low user base and you are using it behind closed doors. And, if anyone finds vulnerabilities, you can take help from Custom CRM Software Development specialist to fix the vulnerabilities right way.


Save cash: Custom software development helps you save expenses as it is made to meet all your requirements, nothing more and nothing less. This way you save the cash you would otherwise be spending on other costly software that would do half of what you need. And you don’t have to spend what you don’t need. Furthermore, if the software can cater to your specific requirements you can reduce the manpower required and thus save more that way.


Custom CRM software solutions are specialized solutions that are developed mainly to boost business efficiency. Today you’ll find many companies offering custom software development in different parts of the world. Location is not at all a constraint now with offshore outsourcing. Through a professional software development company like CRIMS, you could develop the software you need very easily and get a huge burden off your shoulders.



How can CRM maximize your profit?

custom based cloud crm software

Today’s business environment is changing at a rapid speed. With every passing day, the business of every shape & size, new or old, must take necessary steps to stay ahead of their competitors so that they can increase their sales and business revenue. With the rapid change in the IT sector, a number of programs have appeared in the market to help the business world with their marketing; and the Customer Relationship Management software or the CRM software is one of the brightest examples of this advancement. The CRM applications have many benefits for a sales manager, it also tremendously increase the sales of a company, small or large, and boost the revenue. Below find a brief analysis of how CRM can boost your profit.


  • Custom CRM software solutions are made to serve customers. They are sophisticated tools with the capability to record as well as analyze every single detail of your customers. You can easily know your customer’s needs, linkings, their spending patterns, habits, age and more. This data is crucial to better understand your target for placing a personalized marketing strategy which will boost sales significantly.


  • Knowing the market can be a lot of help for a business because the administrator can take the necessary step in order to build a business strategy to efficiently catch customers’ attention and to bypass any inhabitable risks that may hurt a business adversely.


  • The CRM developed by a professional software development company works as a centralized repository for all client information. It does not just store the information, but with the incorporation of different inbuilt features, it also facilitates easy data examination, which can create detailed patterns and can guide crucial decisions most logically, thus reducing the risk of a wrong decision and increasing the chance of profit.


  • As we stated earlier that a CRM is developed only to better customer relationships and yes, it does fulfil its job quite marvellously. The personalized and robust customer-oriented platform manages the front-end process across various departments of the business and helps to set a suitable engagement rule with the prospects. Improved customer service can heavily add to customer satisfaction and help in the growth of the company: which in turn can offer more sales and profit.


  • Every business is unique and they serve a different purpose, so it is essential to have unique tools at the disposal to meet their unique demands. CRM software is very modular and you can scale, it’s featured or may remove them according to your requirements. So, irrespective of the size and type of your business, if you think your business is missing on something, it might be a CRM solution that can reduce the number of errors and help you to boost business efficiency to earn more.


  • Building productive relationships with customers is an essential part of business operations. Customers are recognized as economic driving forces behind business success. At present, the numbers of businesses are in thousands, prospects have the advantage to use the service with business rivals that are constantly growing, thus causing businesses that are inadequate to develop a good relationship with their customers.


Customer Relationship Management is a system of managing relations with clients by presenting technology and process information. Help with filter client demand for an enterprise CRM system, which led to a very high chance to make a business successful.

Stats that prove you need CRM Software Development in 2020.

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Yet another day at the office. Lunch break is already over, but you still haven’t got the report because your employees are juggling between different apps and entering all your customers’ data into that confounded Excel table. Your business is drowning in sales quotas and you can feel the pressure surrounding you.


Fortunately, technology is evolving situations and so on, this problem can become a thing of the past. With the development of CRM systems, managing all the client information, engaging with other teams, and building efficient sales strategies are much easier.


Check out our CRM statistics below to improve your business and avoid the stress of managing your customer data manually.


  • If we go back 9 years ago, we will find the market of CRM was $14 billion industry, which will be expected to grow 600% by 2025 and the market value of CRM would be $80 billion. In the beginning, it was meant for only the big conglomerates. However, with continuous development, this has become more modular and today no matter how small your business is, you can afford and acquire a CRM as per your needs.



  • Did you know, according to CRM Magazine, more than 91% of businesses, who have more than 10 employees, nowadays use CRM developed by a professional CRM development company to increase business efficiency? As we said many times that, the business environment is quite aggressive and in order to stay ahead in the game one should be competitive in their respective fields. A CRM software automates a repetitive business process, streamline data storage facility and improve better client relationship. Businesses who make use of CRM today will definitely secure their tomorrow.


  • According to renowned institution Nucleus Research, a CRM can draw $8.71 for each dollar you invest in. The question that appears now, why the number is so high? Well, it is because of a CRM designed to streamline business processes and boost employee productivity. With automation, your employees don’t have to spend time in data entry, they can do what they are best at such as sales and customer management. In other words, your employees have more time to engage with clients to offer the best service that turns them into loyal customers. Which is difficult to do while using traditional software.


  • It has been proven by SuperOffice that customer experience provided by CRM software is better than another form of marketing strategy. Customers want more personalized service and it is essential that you serve their demands. By 2020 customer satisfaction will play a crucial role in a customer’s decision making abilities. People nowadays want to pay more for good service and you must consider this trend to be successful in 2020.


  • According to Cloudswave, a CRM developed by a professional software development company can increase overall sales by up to 300%. Since CRM automates most of the jobs, your sales reps have now had more time to engage with the possible leads to walking them through the sales funnel. They have more time to nurture leading, building trust and understanding customer’s need to offer personalized service which customer’s wants.


As you can see, the success story of your business in today’s competitive market depends on the software you use and CRM is one of the best tools that has needed basic features that you can use to stay ahead in the game. Not only for 2020 but f or a prolonged time. Do you have any thoughts about building a CRM? If yes, how about calling the software development company in Delhi?

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