How Sales CRM helps increase revenue?

Best Sales CRM Software development company in Delhi

Only about 13% of business was using CRM in 2008 and the number has changed to more than 87% today. The acceptance of CRM applications has increased in huge numbers. In 2010 the total business of CRM software was $14 billion which again increases to $80 billion by 2025. Calculate the number and you will find an unprecedented 600% increase! Today more than 90% business with 10 or more employees make use of sales CRM software to boost their revenue and this is very commonly considering the average return on their investment is $8.71 for each dollar spent. Businesses that use CRM software for Sales Management have seen tremendous growth in their selling capacity. They have increased sales by 29%, productivity has increased by 35% and decision making accuracy increased by 42%. (Source: Salesforce). So, CRM is definitely bringing changes in the world of business and if you are considering integrating one to boost your sales, then you are on the right track.


Find Below How CRM Increase Revenue


Higher selling capacity: Sales are the backbone of your business growth and with the integration of sales CRM software development, your sales reps will sell like a pro. Studies have proven that easy data accessibility through sales CRM has shortened sales reps sales cycle by 8 to 14 %. Another study conducted by Nucleus Research found that CRM has increased the productivity of salespeople by 26.4%. With the integration of CRM, your salespeople will do what they are good at, and they will complete their annual target and it is proven fact that 24% more sales reps achieve annual sales quota with the induction of CRM. These numbers have all leads to efficient sailing and business growth.


Balanced Customer Relationships: CRM can turn a prospect into a loyal customer and they drive more sales. CRM software has a built-in feature that analyzes customer data and offers personalized service. A customer today are willing to pay more if they get tailored experience and CRM help to deliver that. In fact, according to Nutshell, more than 45% of CRM users agreed upon the fact that sales CRM software significantly increased their overall customer retention. And the same research group also found that 47% of CRM users have boosted their customer satisfaction significantly.


Lead nurturing: Lead nurturing is essential to drive more revenue. If your lead nurturing methods are efficient enough you will be able to lead maximum prospects successfully through sales funnel. Unfortunately, more than 70% of business owners don’t have any defined lead nurturing process to convert leads into loyal customers. However, CRM software for Sales Management can streamline the lead nurturing process by automating tasks such as email notification, reminder, social media marketing and more.


Prioritize important request: Sales CRM software development is crucial to prioritize customer’s tasks. CRM software can analyze customer interaction in order to understand how critical the situation is. CRM keeps the most important task in the top so customer representative can get in touch with the distressed customer promptly. 2019 is the year of the customer and it will stay this is for prolong time so it’s better to integrate CRM by keeping in mind technologies and trends to 2020.


As you can see, the need for CRM is obvious, if you are not thinking about integrating it now, you are making your competitor’s life easy and losing a lot. If your business has been following a traditional way to sell services or products, it is time you move onto the 21st century with the help of the best sales CRM software development company in India.


How much time will it take to build Custom Software?

custom CRM software development company delhi India

Many businesses are often somewhat surprised at how long it takes to build custom software from start to finish. While business software doesn’t take too much space as a normal PC game does, they still take a great deal of time and to design, develop and launch. We have been serving custom software development for a prolonged time and throughout the years of our service, we faced the question “how much is building this project going to take?” several times.


We’ve worked in both simple and industrial standard software before. And as with any creative undertaking, though, there are a couple of factors that influence the software development time frame. This pot’s purpose is to focus on those factors and the impact they can have on schedules.


Technical wants and realities: The software can do a lot of things. Your imagination is the limitation! Before starting the project, define the goal of your software and clearly let the software development company know what you want. The timeline will depend on how big and complex your project is. Will you need deep analytics? User accounts? Cloud server? Express your software needs to the custom software development company. They will need to know the depth of your needs to figure out how much time they will be needing to solve any problem.


Development stage: The entire development stage depends on 3 elements: the User Interface, Front End and Back End. Once all the planning is done, the designers and developers will dedicate their time and expertise to materialize your ideas. So how long does it take to build the software? Depends upon the complexity of the project, it can take about 2 to 6 months.


The UI part will be taken care of by graphic designers. An aesthetically pleasing software flourishes because users love to use visually appealing software.The Back-end and Front-end are similarly important. The front-end is what a user sees and interacts with and the entire operation relies on the back-end codes. The back-end connects the UI elements in the system and allows the proper functioning of the software. So is there any way to get the software by sacrificing one of these elements to fast track the process? Well, NO.

Testing: After done with the development and designing phase, it’s time for the test. This phase is crucial to produce a flawless product and takes around 4 weeks. At this time, bugs and security vulnerabilities get sorted out before the final launch. There are many ways to test software. We, at CRIMS, have our own dedicated team for testing software to offer flawless experience. After testing and quality assurance are done, you can launch the software and change things according to feedback provided by the users.



CRIMS  is a custom software development company with years of expertise in building dedicated business apps. Working with us brings the benefits of upscaling the size of the software at any given time. Our developer and designers always work in sync to minimize the overall software development time. Additionally, our team tries hard to break the software during the development process to reduce as many flaws as possible ahead of its scheduled release date.

Reasons CRM Software Optimizes Your Lead Management

lead management crm software development company

Selling opportunity is pretty hard to come by and what it does, there should be something in place which can grab the opportunity fast. As a prosperous business, you gotta do everything that can be done to bring in more leads and convert them into loyal customers. However, tracking, managing leads or campaigns, managing customer feedback, and follow up is a gigantic task. However, no matter how stressed you are, you must take care of these tasks efficiently. So are you doing it?


Year old practice such as buying leads can help but in the long run, you will lose the game because you are dependent on 3rd party providers. Instead, you can make use of CRM lead management software system to make the most of your leads.


What is Lead Management?


Lead Management is a term used to denote business methodologies, practices, systems geared towards income generation through new business clientele using different marketing techniques. It is a process that facilitates a business connection between its outgoing customer’s advertising, and their responses to the advertising itself. In addition, this concept is more of a business to business in nature, with direct contact with its potential customers. Thus, this is a foundation of sales management, likewise, in customer relationship management.


Other businessmen define this as “customer acquisition management.” Furthermore, lead management is the originator of “trade management and customer relationship. This approach is divided into two components: Business to Business (B2B) or Direct to Customers. It is a process of converting and qualifying leads into customers.


Top 3 reasons CRM software optimizes your sales pipeline


Total Marketing Management: A huge number of sales leads originate from internet searches. They can be coming directly through their websites or third-party independent lead generation and distribution businesses. Social media platforms such as Facebook, Twitter and Instagram are driving more and more consumers to the internet to research and obtain products and services online. These online leads cost a significant amount of money; if the prospects are not managed, followed up and tracked promptly a lot of money can be lost in a short period. Fortunately, a it can take care of these tasks efficiently and be honest, quite easily.


Business Insight: CRM  software comes with powerful analytics software which helps the business administrator in taking the notable and bold decision that works. CRM can go through a huge number of massive customer data in-depth to offer your customer-tailored service. By making use of CRM lead management software, you can efficiently build a customer-centric business environment that will serve your business better.


Lead Analysis: A lead is nothing but a person who has shown interest in your service/ products. CRM software can store everything about a customer and offer the sales reps deep insight into the client’s needs & likings to prepare the best offer that he/ she can’t refuse! A Lead management software system can store the entire customer journey and if you want, you can analyse the engagement details whenever you want at extensive details to optimize your sales funnel.


To summarize, the custom software development must be an integral part of your business to attract more customers in a much simpler way not with standing the economic downturn in our midst. Lead Management software must be additionally improved as per industry trends to make sure you are not falling behind in terms of technology. To get your LMS software Contact us.

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